IBM has developed a system to fully track a steaks movement through the supply chain. This really is the ultimate in providing information to the customer. Whether or not someone is willing to pay for that sort of information I think is still in question. I still think that this sort of information is more “innovative” than a money maker for the providing stakeholders. What it does tell the market is that as an industry we are not hiding but willing to run around naked, exposing ourselves to the consumer. If this technology becomes commercial in application we will be showing the customer that we have nothing to hide. And in the big picture changing perception of the red meat sector is the true benefit for the industry. Click on the link below to read the original story.
Shaun Haney
Trending
A sustainable micronutrient fertilizer made from pea, lentil, and other plant-based hulls reaches commercialization
A new $19 million project is set to help Canadian farmers further improve their sustainability and reduce carbon emissions through the commercialization of a new micronutrient fertilizer. Soileos is a sustainable, non-polluting, climate positive micronutrient fertilizer created from the upcycling of pea, lentil, and oat hulls. AGT Food and Ingredients Inc. (AGT Foods), Lucent BioSciences…
Read more ยป
Please register to read and comment.