At the Tiffin Conference in Lethbridge yesterday, Rick Paskal, Chairman of Canada Gold Beef discussed the need and benefits of a truly Canadian branded beef product. Rick passionately told the crowd how Canada Gold is trying to change the way money is distributed through the value chain. The key point being to make sure that money gets back to the cow calf producer. Rick stated that the premise is to provide an age, source and production verified Canadian branded product to the rest of the world. I interviewed Rick before his address to the Tiffin Conference audience.
Early reports today that China would fully re-open its market to all Canadian canola are not correct, according to both the Canola Council of Canada and Agriculture and Agri-Food Canada. Today marks four years since Canada signed an MOU with China on the blackleg issue. Discussion this week between China and Canada have been centred…Read more »