Many of you have heard me talk about the weekly agriculture get together on Twitter called #Agchat. This is where agriculturalists gather to discuss a weekly topic. The session is usually hosted by Michele Payn-Knoper and provides a great outlet for people to debate, collaborate and possibly even solve some agriculture issues and topics.
The idea just got much bigger with the recent announcement of the creation of the AgChat Foundation. Created by farmers, the foundation has four key objectives to be discussed below. I think that it is great agriculture and especially farmers are working hard to create opportunities for farmers to tell their story to the world. The mission of AgChat Foundation is to empower farmers and ranchers to connect communities through social media platforms.
I greatly encourage you to tell the story of your role in agriculture, whether that is through your Facebook account, twitter, youtube or just through plain conversation. As I have discussed before, it is important that agriculture has a voice.
Agchat founder, Michele Payn-Knoper discusses the creation of the Agchat Foundation and why it is was formed. If you cannot see the embedded video below, click here
From the Agchat Website:
The AgChatSM Foundation is designed to empower more farmers to leverage social media as a tool to tell agriculture€™s story. The Foundation will educate and equip farmers and ranchers with the skill set needed to effectively engage on Twitter, Facebook, blogs, YouTube, Linkedin and other social media services. It will give them knowledge to unlock new tools to effectively tell their story. Research shows that social media is a growing opportunity for farmers to have a stronger voice in educating people about the business of growing food, fuel, feed and fiber. The Foundation is built from the highly visible €œ#AgChat€ community on Twitter. This weekly moderated chat has served as an international meeting place where the people of agriculture can discuss difficult issues, tell their farm stories and identify ways to connect with people outside of agriculture. More than 2,000 people from seven countries have participated in #AgChat since it started in April 2009. And that€™s only the beginning. Farmers are leading a grassroots effort to develop the AgChatSM Foundation. The organization is designed to connect agriculture in communities beyond Twitter. Four program areas have been identified to maximize agriculture€™s opportunity with social media €“ be sure to see what farmers have to say about why this is important.
- Agvocacy 2.0 Training: Educate farmers through basic, mid-level & expert training to move mindsets up the technology ladder.
- Strategic Agvocacy Coordination: Empower agriculture’s voice through coordinated industrywide efforts.
- Data Analysis: Provide tools to assist agvocates with targeted community efforts.
- Technology Scholarships: Equip farmers with infrastructure to enable full use of social media.
If you want more information on the AgChat Foundation, go to AgChat.org to join in the fun.