It’s always a good thing when you see social media being used in a helpful and constructive way. It’s not that a picture of a bacon sundae isn’t important to share with the world, it’s just that there may be a slightly more beneficial way to utilize the camera on your mobile phone. Take for instance the recent infestation of armyworms around parts of Ontario. In this case, Twitter proved to be a very valuable tool. Not only were farmers able to alert their neighbours about the presence of armyworms in their fields, they were also able to share information about how to identify them, when to spray them and what to spray them with.
In this episode of AgNerds, Shaun and Pete discuss how specifically Twitter was used to help put the boot to the armyworm and how producers can use search within Twitter to help them find information that can benefit them in similar situations.
If you cannot see the embedded video below click here.