Do you remember the story of the little red hen? No one would help her plant the seeds, harvest the grain, grind the grain and bake the bread, but everyone was willing to eat the bread when it was all said and done. That’s a little bit like the story of certified seed. Everyone wants the yield increases that come from research and development into certified seed, but not a lot of people want to pay for that. Don’t get us wrong, there are some circumstances where it may not be economically feasible to make that investment, but when it is, it’s important to contribute to that long term vision.
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