We may live in the information age, but it seems it’s easier to spread misinformation than it is to share facts. Never does this seem so apparent than when we ask urbanites about where they think food comes from and what’s in it.
Farmers Feed Cities recently released findings from a survey it had done in early September. Over 3,000 adults were surveyed, and the statistics suggest the agriculture industry has a steep hill to climb when it comes to changing erroneous perceptions of food and food safety.
There were at least four areas where consumers either misunderstood labeling, were uninformed or, worse, misinformed. These areas are: free-run vs. free-range eggs; the origin of most organic foods; the use of hormones and antibiotics in meat and milk production; and, the safety of genetically modified foods.
RealAgriculture.com’s editor, Lyndsey Smith, sat down with Dennis Jansen, communications assistant with Farmers Feed Cities, to talk about these four poorly understood areas of agriculture, and, perhaps more importantly, what farmers and those in the agriculture industry can do to spread facts instead of fiction.
For more on the Farmers Feed Cities survey, click here.
For more on farmers’ need to share their stories online, click here.
If you cannot see the embedded video below click here.