The Saskatchewan Stock Growers Association (SSGA) hosted its annual roundtable meeting between Canadian and US beef industry leaders during Canadian Western Agribition in Regina. Now in its seventh year, the roundtable brought cattle producers from North Dakota, Colorado, Minnesota and Wisconsin to meet with their Canadian counterparts at Agribition. The event gathered six American representatives and more than a dozen representatives from the Canadian industry.
The group discussed a number of important aspects of cattle trade between the two countries including reducing red tape at the border, harmonization of the North American meat market and Country-of-origin labelling (COOL).
“This annual meeting is important to keep the lines of communication open between producers in the increasingly integrated North American beef market. We always look forward to sitting down with our peers from the US to discuss matters of mutual interest,” said Chad MacPherson, General Manager of the SSGA.
RealAgriculture.com spoke with SSGA second vice president Shane Jahnke about the outcomes of the roundtable, specifically about COOL and what changes producers may expect if any.
If you cannot see the embedded video, click here.