Consumers Talking to Farmers: BASF Launches Sustainability Series


BASF Canada today launched an online video series called “Conversations on Sustainability.” The videos feature conversations between five consumers paired with five farmers from both the Prairies and Ontario, and highlight some of the common questions and curiosities consumers have about modern agriculture in Canada. The series tackles questions about organic and conventional production, and offers insight into the knowledge gaps in consumer thinking.

To view all the videos, click here.

Below is the introduction video. If you cannot see the video, click here.


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