How is JBS Going to Use Lakeside Brooks to Compete – Kevin Grier

When the news broke that JBS was going to buy the XL Foods Lakeside plant after the fall 2012 ecoli crisis, many were relieved that a buyer had stepped up.  The plant going dark was a much worse scenario for local cattle feeders.

Now that the plant deal has closed we thought it would actually be a good time to look at the reasons that JBS would see the Brooks facility as a good fit financially for the company.

Was the price to good to be true?  How important are the logistics of supply?  Does it fit into the needs of JBS’s other NorthWest US plants?  All this and more when I spoke to Kevin Grier of the George Morris Center.

If you cannot see the below, embedded audio player, CLICK HERE

 

Shaun Haney

Shaun grew up on a family seed farm in Southern Alberta. Haney Farms produces, conditions and retails wheat, barley, canola and corn seed. Shaun Haney is the founder of RealAgriculture.com. @shaunhaney

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