JBS Moves Ahead With its Canadian Strategy - WillieVan Solkema

Shaun Haney, founder of RealAgriculture.com, spoke with Willie Van Solkema, president of JBS Canada, at the Saskatchewan Stock Growers’ 100th AGM this week to get an update on JBS’s move into Canada. Up for discussion: JBS Canada’s foray into existing markets for the former-XL Foods products, which markets are still closed to the company and what producers should know about how JBS runs and operates.

In this discussion, Van Solkema also speaks to the culture of food safety at the company’s facilities, and offers his insight into the recent report on food safety lapses at the Brooks plant under former management.

If you cannot see the embedded SoundCloud interview, click here.

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