Dow AgroSciences and John Deere have announced the companies will collaborate to “develop approaches and technology that will deliver data and provide information to farmers that will assist in the execution of site-specific applications to improve yields and manage costs.” Specifically, Dow AgroSciences has signed on to leverage the MyJohnDeere platform and new cloud-based technologies for future delivery of customized prescriptions tailored to the farmers’ environments, according to a press release.
According to Dow AgroSciences, the company’s customers can now take “full advantage of the company’s products through optimal placement of technology into specific environments based on a farmer’s field conditions.” This collaboration will bring together “production information with analysis from company experts and channel partners will enable specific product recommendations from a broad portfolio of corn hybrids. This precision enables effective management of inputs and the ability to monitor crop development which ultimately can drive increased yields.”
In 2012, John Deere introduced MyJohnDeere, a comprehensive information platform to help agricultural producers improve yields and operational efficiency by enabling the management of equipment data, production data and farm operations. This online platform allows producers to analyze yield variability, access decision support tools and collaborate with their agronomic advisers to improve their bottom line, the company says.