Farming is a Changed Game — Terry Betker on Measuring Your Farm's Success

What’s your farm’s liquidity? If you know, do you think it’s enough? Could you be missing out on opportunities because of a lack of liquidity?

Access to working capital, or liquidity, is just one measure of a farm’s business that can be an indicator of how competitive a farm can be, says Terry Betker, president and CEO of Backswath Management. But liquidity is just one figure farmers can benchmark — to measure progress, or against other, similar farm businesses.

Building off of Heather Watson’s talk at the upcoming Agricultural Excellence Conference, Betker explains, in the audio below, more about what specific numbers farmers may want to be measuring, tracking, and comparing, in order to succeed in this very challenging world of farm business.

You can hear more from Terry Betker at the upcoming Agricultural Excellence Conference, running November 22 to 24, 2016 at Calgary, Alberta. Find more information at www.fmc-gac.com.

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