Minister of Agriculture and Agri-Food Marie-Claude Bibeau this week announced an over $8 million contribution to the Canadian beef industry.
“Our Government is proud to be working with industry to ensure Canada’s beef sector remains a strong driver of our nation’s prosperity and continues creating good jobs for our middle class,” says Bibeau. “This investment will help grow markets, increase public trust in beef products, and harness the full power of the Canada beef brand here and around the world.”
The funds will, according to the Government of Canada, “help producers become more competitive and provide them with the tools they need to remain sustainable and innovative,” and break down as follows:
- $5.3 million towards Canada Beef to grow beef sales in important international markets;
- $1.7 million to the Canadian Cattlemen’s Association to offer producers new tools to build public trust;
- almost $800,000 to help the Canadian Beef Breeds Council grow markets for our world-class beef genetics;
- over $250,000 to help the National Cattle Feeders Association ensure public trust in animal welfare practices on our beef operations; and
- over $230,000 to help the Canadian Aberdeen Angus Association to improve animal welfare through genetics.
The funding is made possible through the Canadian Agricultural Partnership program, a five-year, $3-billion program administered by the federal, provincial and territorial governments.