Saskatchewan Stock Growers launches direct beef sales directory

As the COVID-19 outbreak disrupts processing in Canada and the U.S., more consumers are looking to buy beef direct from ranchers. In response, the Saskatchewan Stock Growers Association (SSGA) is creating a directory of members offering direct sales of beef.

“We know there’s absolutely no shortage of beef cattle,” says Saskatchewan Stock Growers Association president Bill Huber. “But there is a downturn in processing capacity which could have an effect on retail prices and availability.”

Many producers sell beef directly to consumers, but they might not know how to find them. The SSGA directory will make it easy to connect buyers to sellers — it’s a win for everybody, Huber says.

“The loss of packing capacity creates uncertainty for producers with cattle to sell. When consumers buy their beef from the farm gate, they’re getting great value while helping out their local farmers and ranchers.”

Producers can register online through the SSGA. There is no cost for SSGA members. “Initiatives and opportunities like this are part of the benefits of joining,” Huber says.

Consumers can find the directory at and SSGA’s social media channels.

Leave a Reply


This site uses Akismet to reduce spam. Learn how your comment data is processed.

Privacy Preference Center


Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

gdpr, __cfduid, PHPSESSID, wordpress_test_cookie, woocommerce_items_in_cart, woocommerce_cart_hash, wp_woocommerce_session, wordpress_logged_in, wordpress_sec, wp-settings, wp-settings-time, __cf_mob_redir, wordpress_cache, realag


Measuring interactions with the ads on the domain.



These are used to track user interaction and detect potential problems. These help us improve our services by providing analytical data on how users use this site.



Preference cookies enable the website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

chartdefaults, comment_author, comment_author_email, comment_author_url
JSESSIONID, _os_session,anonymous_votes,csrf-param,csrf-token,user,user-id,user-platform,intercom-session,intercom-lou,intercom-session
personalization_id, tfw_exp


Register for a RealAgriculture account to manage your Shortcut menu instead of the default.