Agriculture in the Classroom Canada is receiving $953,000 from the federal government for its agriculture awareness and literacy programs.
Agriculture Minister Marie-Claude Bibeau announced the funding, coinciding with Canadian Ag Literacy Month, at the Canada Agriculture and Food Museum in Ottawa on Wednesday.
“Young people are key to ensuring future success of the agricultural sector. We must help them discover vast career possibilities from a young age. I applaud the incredible work that Agriculture in the Classroom is doing to connect tomorrow’s leaders to the agriculture and agri-food sector and spark interest in this important work,” said Bibeau.
The money will be used for a new “I Am Agriculture” digital campaign, and to support the second season of the “The Great Canadian Farm Tour” — a six-week program that brings students on virtual tours of farms across Canada.
“Our ongoing collaboration with Agriculture and Agri-Food Canada (AAFC) has been critical in supporting our goal to inspire students across Canada to play a role in our country’s agriculture and food future,” notes Sara Shymko, AITC-C acting executive director. “With this generous contribution from the AgriCommunication Program, AITC-C can bring this messaging into a farther-reaching, digital space.”
The funds are coming from AAFC’s AgriCommunication Program — a three-year, up to $8 million fund that was announced to support the federal government’s new national food policy in 2021.
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