Väderstad discontinues the Concord brand

by

Väderstad has announced the discontinuation of the Concord brand beginning with the 2024 model year.

Instead, a selection of its products and design elements will be incorporated into the Väderstad air seeder lineup in the near future.

In May 2021, Väderstad acquired AGCO-Amity JV, which included the Concord, Wil-Rich and Wishek brands.

Since the acquisition, Väderstad gradually began the process of integrating the Concord brand into the Väderstad family of products.

Jason Strobbe, VP of sales and marketing for Väderstad says they are ready for the next step of their strategic plan for the Concord brand.

“We’re proud of Concord’s rich history, but the future is even more exciting. Concord customers and dealers have much to look forward to, including the reintroduction of some popular products — just under a different brand,” he explains.

Väderstad and its dealers will continue supporting past Concord customers with parts and service.

Related:

Amity seeding tools set to reintroduce Concord brand

Väderstad acquires AGCO-Amity

Wake up with RealAgriculture

Subscribe to our daily newsletters to keep you up-to-date with our latest coverage every morning.

Wake up with RealAgriculture

Please register to read and comment.

Privacy Preference Center

Necessary

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

gdpr, __cfduid, PHPSESSID, wordpress_test_cookie, woocommerce_items_in_cart, woocommerce_cart_hash, wp_woocommerce_session, wordpress_logged_in, wordpress_sec, wp-settings, wp-settings-time, __cf_mob_redir, wordpress_cache, realag
__cfduid

Marketing

Measuring interactions with the ads on the domain.

__gads,fsk_ut_2317
IDE

Statistics

These are used to track user interaction and detect potential problems. These help us improve our services by providing analytical data on how users use this site.

_ga,_gid,_gat,_cb,_chartbeat2,_chartbeat4
_ga,_gid
metrics_token

Preferences

Preference cookies enable the website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

chartdefaults, comment_author, comment_author_email, comment_author_url
JSESSIONID, _os_session,anonymous_votes,csrf-param,csrf-token,user,user-id,user-platform,intercom-session,intercom-lou,intercom-session
personalization_id, tfw_exp

 

Register for a RealAgriculture account to manage your Shortcut menu instead of the default.

Register