PRIDE Seeds is moving away from a sole distribution model and towards an ag retail network model for Western Canada. The move will increase the locations farmers can find PRIDE Seeds’ corn product portfolio.
“Our enhanced dealer network will now work, directly and exclusively, with PRIDE Seeds. This will optimize the customer experience, allow greater access to our agronomy team, all while continuing to deliver one-of-a-kind high-performing hybrids to growers in Alberta, Saskatchewan, and Manitoba,” says national sales manager Keith Brimner.
In 2019, PRIDE Seeds announced CANTERRA Seeds as the exclusive distributor of its corn and soy lines in the west.
In addition, the company has announced Sara Meidlinger as its new western sales manager. Breanne Rey and Aidan Filipchuk will serve as Western sales agronomists.
“PRIDE Seeds is committed to supporting growers and dealers across Western Canada,” says Meidlinger. “Our team is dedicated to the success of our new dealer network and its growers by providing personal agronomy guidance and access to leading-edge products that enable success where it matters most — on the farm.”