In Episode 23 of The Truth About Ag podcast, co-hosts Kristjan Hebert and Evan Shout sit down with J.P. Gervais, executive vice president, strategy & impact, and chief economist at Farm Credit Canada, to break down the economic forces shaping the future of agriculture.
As someone who spends his days analyzing trade, policy, and market trends, Gervaise brings a wealth of knowledge on how farmers and ag businesses can adapt, innovate, and thrive in an ever-changing global landscape. The trio talk productivity and leadership, and discuss how farm businesses can drive efficiency while balancing long-term growth. They explore how innovation and entrepreneurship are shaping the next generation of agriculture, from new technologies to evolving business models that challenge the status quo.
With policy changes constantly shifting the playing field, Gervais also shares insights into how regulatory decisions impact farm operations and what producers can do to stay informed and proactive.
The Truth about Ag podcast is hosted by Evan Shout and Kristjan Hebert of Farmer Coach and Hebert Grain Ventures. Each episode aims to bring you closer to the heartbeat of agriculture through candid conversations and honest discussions.
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