Whether its Brussels sprouts or black coffee, odds are you simply haven’t given it enough of a chance. “Most adults who drink their coffee still find it bitter,” says science writer Bob Holmes, in this episode of Food Bubble with Andrew Campbell, adding it’s a “horrible, horrible drink” but over time, we learn to enjoy it… Read More

Oleen Smethurst doesn’t choose what food trend consumers should hop on, but in her quest to provide new flavours and convenience for Costco’s Canadian customers, she’s inadvertently part of the push. Smethurst is assistant vice president, buying and operations — produce for Costco Wholesale Canada, based in Ottawa. Leading a team of nearly 30, it’s… Read More

It need only take one word to find its way onto product labels, spark mass debate, and inspire the creation of entire organizations. Take, for example, the word ‘sustainable.’ It’s appearing on food labels everywhere, and everyone seems to have their take on it. We’ve heard consumers’ thoughts on the matter, but what about people… Read More

In a recent proof-of-concept field trial, the Canadian Sheep Federation partnered with SheepChain LLC to demonstrate how the Canadian sheep industry can capitalize on blockchain-based traceability to add value to Canadian lamb. Canada is the first sheep industry to manage the technology in a real-world setting, tracking lamb from pasture to plate, according to the… Read More

Canadians are set to celebrate Canada’s Agriculture Day February 12, with gatherings, conferences, celebrations, and sharing what’s happening on the farm. The day is all part of the “share our story” philosophy — that agriculture’s customers have simply lost touch with how food is grown and produced, and that if farmers share more, they’ll earn back… Read More

Though it could boast the earliest mention of wine grape cultivation in Canada (we’re talking the 1600s), Nova Scotia has only recently become renowned for its picturesque vineyards and world-class wines. So how does a region make such a dramatic leap into a niche market, and actually succeed? That’s the question Fresh Air Media’s inaugural… Read More

The Canadian Sheep Federation and the Canadian Cattle Identification Agency (CCIA) recently reached an agreement outlining the roles and responsibilities of each group in delivery of the Canadian Sheep Identification Program (CSIP). As part of the agreement, the per tag fee of $0.23 currently collected to fund the program will increase to $0.59/tag by the… Read More