A new look is coming to the iconic Egg McMuffin. Starting in September, Canadians will start to see the Egg Quality Assurance (EQA) label show up on McDonald’s Canada advertisements as the company has paired with the Egg Farmers of Canada (EFC). According to the EFC, all EQA certified eggs have met the highest standards… Read More
Category: Poultry
The Chicken Farmers of Ontario (CFO) are prepping for the second year of its innovation award, and according to a news release, they have “millions of kilograms of chicken available for successful applicants.” The award is designed to help bring new Ontario chicken products to consumers’ plates. “Chicken continues to be the top choice for… Read More
Earlier this year, the Ontario Society for the Prevention of Cruelty to Animals (OSPCA) informed the government it would no longer be carrying out animal welfare law enforcement. The announcement has spurred the need for an overhaul of Ontario’s Ontario Animal Protection Act, but also left a gap between the current set up and the… Read More
If you decide to dine at KFC in Canada, a may notice a new label showing up on its products. Announced today, Chicken Farmers of Canada (CFC) will be partnering with KFC Canada to feature the “Raised by a Canadian Farmer” seal on food sold by the restaurant. CFC says the seal not only represents… Read More
A flock of chickens in the southeast corner of Manitoba has contracted a confirmed case of infectious laryngotracheitis (ILT), an acute herpes viral respiratory tract infection of chickens, turkeys, and pheasants, that may result in severe production losses and mortality as high as 85%. ILT is on the list of four notifiable diseases at the… Read More
Within a month of announcing its collaboration with the University of Saskatchewan, Canadian tech startup Transport Genie Ltd., is set to conduct field trials of its smart sensors in Switzerland. The company announced this week that it is working with Swiss-based integrated poultry company Prodavi SA. Starting in June, Transport Genie sensors will be installed… Read More
The Government of Canada is supporting the work of the Canadian Poultry Research Council (CPRC) with an $8.24 million contribution, provided under the Canadian Agricultural Partnership (CAP), and AgriScience Program Clusters. The financial backing will be in addition to $3.78 million invested by the poultry industry. Funds will go towards addressing threats to the poultry… Read More
Earlier this year, the Ontario Society for the Prevention of Cruelty to Animals (OSPCA) announced it would no longer carry out enforcement of Ontario’s animal welfare laws. The announcement has spurred Ontario’s government to evaluate how animal welfare enforcement is handled in the province and will shape new animal welfare legislation. As part of that… Read More
Turkey Farmers of Canada have launched a five-year advertising and PR campaign encouraging consumers to #ThinkTurkey (#PensezDindon). The campaign will focus on engaging primary meal planners to raise awareness of the benefits of turkey, drive year-round demand, and increase overall consumption and retail availability of the protein. Launched May 6, the campaign includes billboards, transit… Read More
Look for poultry producers to flock to Stratford, Ont., on November 4 and 5, 2020, for the newly-minted Canadian Poultry XPO. The new poultry industry tradeshow was announced today at the opening of the 2019 Canadian Dairy XPO by show founders Jordon and Donna Underhill, who will now bring the dairy showcase model to the… Read More