Category: Mobile

Take a Full 360-Degree Virtual Farm Tour

Farm & Food Care has launched several new virtual tours, with all-new 360 degree views and even a virtual reality component. Using 360-degree cameras and virtual reality technology, the new FarmFood360° website gives Canadians the chance to tour real, working farms and food processing plants, all without putting on boots or leaving the comfort of… Read more »

Dairy Quality Wins Top Ontario Agri-Food Innovation Award

Dairy Quality Inc. and its mobile milk testing device was the big winner at Ontario’s 10th annual Premier’s Awards for Agri-Food Innovation Excellence. Premier Kathleen Wynne presented the Premier’s award – the province’s highest honour for outstanding contributions in innovation to the agri-food sector – to the Newmarket-based company. Its mobile testing device helps dairy farmers… Read more »

Digital Farming — What Role Does Bayer Plan on Having?

Farmers and ranchers have always been interested in technology, especially if it enhances profitability. The rate of change of products and services coming to market is extremely fast. Silicon Valley and traditional agriculture businesses such as John Deere and Bayer are all trying to establish their footholds in the future of digital farming. At the… Read more »

Farmers Love and Rely on Mobile Phones, Even More Than the General Public

Mobile phones have become an essential piece of equipment on most North American farms. A study just completed by Ipsos underlines what we’ve seen here at Real Agriculture — how farmers have fallen in love with and come to rely on their smartphones, even more than the general public. The research firm found over 80… Read more »

Rebuilding RealAgriculture: New Apps and Website

I’ve got two big things to announce today. First, we redesigned our website back in March (more at the end)…you probably noticed. I apologize for not writing about it sooner, but I’ve been working to get our new iOS (iPhone, iPad, etc) and Android apps launched (which is the second announcement). New App is Customized… Read more »

Poor Cell Reception Could Impact Land Value: Report

Yield history, soil type, fertility, drainage, irrigation potential, and cropping options — those have traditionally been some of the main factors considered when assessing the value or rental rate for a parcel of farmland. But with telematics and data collection capabilities of farm equipment expanding rapidly, there’s another field characteristic that should probably be considered:… Read more »

Agritechnica 2015: Trimble’s TMX-2050 — Tractor Monitor or Tablet?

The line between what’s a traditional clunky tractor monitor and a user-friendly household tablet is disappearing, as evidenced by Trimble’s latest version of its TMX-2050 display. On the market for two years, Trimble introduced several upgrades to the Android-based 12-inch touch screen unit earlier this year, explains TJ Schulte in the video below, filmed at… Read more »

Farm At Hand and FarmLink Marketing Join Forces

Farm management software startup Farm At Hand is merging with grain marketing firm FarmLink Marketing Solutions. Launched in 2012, the free Farm At Hand app helps producers maintain field records while tracking equipment, grain inventory and sales. The app and Farm At Hand brand will be maintained and available for free to any user, says Kim… Read more »

AGCO Opens AgCommand API to Third-Party Developers

AGCO Corporation has announced its AgCommand API (Application Programming Interface) is now open to approved third party developers and service providers of farming applications, including management dashboards and mobile apps. This new capability will enable AGCO customers to access their machine data through their other farm and fleet management tools, the company says. The AgCommand… Read more »

AgNerds: Smart Watches, Holograms and the Future of Mobile Technology

Want to spot an uber-Apple lover? Check wrists. The Apple watch began shipping about two weeks ago, and for those willing to part with a starting price of $500 (CDN),  the status symbol offers wearers the ability to send everything from a simple text message to their heart beat, from their wrist (apparently provided there are… Read more »

TechTour: Agrimatics Libra Sends Grain Cart Weights Straight to Your Phone or Tablet

In March of 2014, Agrimatics announced the availability of a new product — the Agrimatics Libra. It’s a cloud-based system that sends weigh scale data from grain carts to a smartphone or tablet. All the operator needs is a small battery-operated device from Agrimatics and the free mobile app. With those two ingredients, any iPhone 4S (or… Read more »

AgNerds: Bluetooth Alert — Your Lawn Mower Needs an Oil Change

We’re in the midst of a smartphone app era, some as trivial as games of pursuit, others as significant as financial management. In agriculture, we’ve seen the use of apps truly grow, from a few simple calculators to tablet displays. But, some apps seem to make the mainstream market before spreading their roots into agriculture. That’s… Read more »

Real Agriculture Launches Free Commodity Markets iOS App

Hello! If you visit this site regularly you’ll be very familiar with me, because my work is everywhere. If for some reason you haven’t heard of me, my name is Rhett Soveran and I joined the RealAg team at the beginning of the year as the User Experience Lead. I handle all the technical stuff… Read more »

Manitoba — Where Cell Phone Coverage is as Rare as a Rider Fan

I frequently travel to “friendly Manitoba” for business. Manitoba is the proud home of the Winnipeg Jets (after a brief hiatus), a brand new Human Rights Museum, and some of the most productive farmland in Canada. Some of my best friends and business clients proudly call Manitoba home. Manitobans carry a provincial pride that rivals any… Read more »

Cargill Becomes First Company to Offer E-Signatures on Contracts

Cargill’s AgHorizons farm customers now have the ability to sign a grain delivery contract online, the company announced today. Cargill is the first line grain company in Canada to offer the service. Fran Burr, assistant vice-president of marketing for Cargill Limited says, “..What we’re hearing right now is that (farmers) want simplified solutions when it… Read more »