Millions of dollars can be spent on marketing, but to build a strong brand, you still need a good product. Having a high-quality product is what helped the Cooper sports equipment brand reach a 70 percent market share in hockey globally and a 30 percent market share in Major League Baseball, explains Donald Cooper, who now… Read More
Category: Canadian Dairy Xpo
Cattle will give you signals as to their health and well-being, says director-owner of CowSignals Training Company, Joep Driessen. Driessen was one of this year’s Canadian Dairy Xpo speakers, where he hosted a Robot Feeding Signals workshop. In it, and in an interview with Bernard Tobin, he emphasized the importance of good food and rest by comparing dairy… Read More
Ontario’s dairy farmers — and those from across Canada — descended on the storied town of Stratford, Ontario, last week to take in the third annual Canadian Dairy Xpo. Bernard Tobin, our Ontario field editor, caught up with show president Jordan Underhill for a recap of what was new and exciting at the show this… Read More
In the cattle industry, interest in new corn varieties stems from a desire to increase efficiency and production, whether utilized as a grain source, ensiled or left standing for winter grazing. Ensiled, corn offers high energy, a key to high milk production. And, although much of a silage’s quality is determined by in-field management, harvest… Read More
This week marks the third annual Canadian Dairy Xpo at Stratford, Ont., and both Shaun Haney and Bernard Tobin are there capturing the latest in dairy production information. (Watch the site in the next few days as we’ll be posting coverage of the keynote speakers!) Yesterday, Ontario’s minister of agriculture, food and rural affairs, Jeff… Read More
Should you stick with silage specific hybrids or include a few (or more) dual purpose lines for good measure? Both strategies can work, says Aaron Stevanus, market agronomist for PRIDE Seeds, it simply depends on your management system. Leafy, highly digestible silage-specific lines are a great choice, especially near the barn on highly fertile ground,… Read More
Could something as simple as a gate be driving down the average number of lactations per cow in your herd? Some would say, yes. Ontario field editor Bernard Tobin was on hand at this year’s Canadian Dairy Xpo at Stratford, Ont., and sat down to talk barn design, herd health and more with Joep Driessen, of… Read More