Venture capitalist Dave McClure made his mark in the branding world when he noted customers don’t care about your solutions, they care about their problems. Reflecting back then on the year that’s passing, as well as thinking towards the one ahead, it made me wonder if McClure’s approach might work for the agri-food sector, too,… Read More

There’s been a general decline in prices for used farm machinery in North America since late summer, with some notable exceptions, including larger equipment here in Canada, says a well-known follower of farm auctions across the continent. Based in Rochester, Minnesota, Greg Peterson (also known as “Machinery Pete”) has been tracking auction prices for 25 years, publishing… Read More

Ah, we love us a good parody video here at RealAgriculture.com. This latest farm-themed video comes from Derek Klingenberg of Klingenberg Farms, based at Kansas.  Based on “Thrift Shop” by Macklemore, a rather, um, expletive riddled song, Ranching Awesome takes it 180 degrees and makes it all about the family ranch. Enjoy! For the Peterson… Read More

To the surprise of likely very few, the year’s top post on RealAgriculture.com is one full of fun and frivolity. The Peterson Brothers’ parody of Psy’s “Gangham Style” went viral shortly after it was released and currently has 11 million views on YouTube. Of course, we’re not all about fun and games, and the Top… Read More

To the surprise of likely very few, the year’s top post on RealAgriculture.com is one full of fun and frivolity. The Peterson Brothers’ parody of Psy’s “Gangham Style” went viral shortly after it was released and currently has 11 million views on YouTube. Of course, we’re not all about fun and games, and the Top… Read More