Protein Industries Canada has announced that inaugural CEO, Bill Greuel, is leaving the organization that’s focused on developing Canada’s plant-based protein industry. Greuel, who has been with the organization since October 2018, has accepted the position of Deputy Minister of Agriculture with the Government of Saskatchewan. His last day with Protein Industries Canada will be… Read More
Tag: Bill Greuel
Thanks for tuning into this Wednesday edition of RealAg Radio! On this episode, host Shaun Haney is joined by: Bill Greuel with Protein Industries Canada on the opportunities for plant protein and some of the barriers including the capital gap; Hear a spotlight interview with Marcel Kringe for Bushel Plus; Haney then discusses some RealAgristudies… Read More
Canada is a major global player in the trade of bulk commodities and animal protein, that’s clear. In addition, the increase in domestic processing of plant-based protein and pulse-based ingredients in the last five years has created more opportunities for processors to ship these types of products worldwide. Bill Greuel, CEO of Protein Industries Canada,… Read More
Protein Industries Canada will contribute $7.3 million to a project focused on creating new ingredient and food options with oat and pulse ingredients created by Avena Foods for use by Big Mountain Foods, Danone Canada and Old Dutch. The project plans to develop ingredient replacements and processing aids for new foods, including allergy-friendly alternatives. The… Read More
Protein Industries Canada is partnering with Ukko Agro, Hawk’s Agro and Three Farmers to build out an in-field platform to predict and control anthracnose and ascochyta blight of pulses. The project budget is $2.6 million in funding, with $1.2 million coming from Protein Industries Canada artificial intelligence stream, funded as part of the Pan-Canadian Artificial… Read More
On this episode of Tuesdays with Lyndsey, host Lyndsey Smith is joined by Bill Greuel with Protein Industries Canada to discuss the Road to 25 Billion, and Roger Gunning for a spotlight interview for U.S. Borax. Plus, we will hear from Shaun Haney and Tom Wolf, with Sprayers 101, on what they saw at Agritechnica… Read More
Protein Industries Canada has released “The Road to $25 Billion,” an updated roadmap for Canada’s ingredient manufacturing, food processing, and bio-products sector, which includes a goal of $25 billion in revenue by 2035. Canada’s agriculture and food sector has long been undervalued as an economic driver, says Bill Greuel, CEO of Protein Industries Canada. “Currently,… Read More
On this weekend’s show, guest host Lyndsey Smith discusses: What is costing ag billions of dollars; Red and green lentil markets with Chuck Penner; Federal ag minister Lawrence MacAulay; and, The road to $25 billion with Bill Greuel with Protein Industries Canada. Thoughts on something we talked about on the show? Connect with host Lyndsey… Read More
Several companies across the plant-based value chain have partnered to develop new artificial intelligence technology that is expected to improve the quality of Canada’s protein crops and ingredients. With the support of Protein Industries Canada, project partners Enns Brothers, Crop Sentry, DL Seeds and AGT Foods say they will work on developing technology to meet… Read More
Canada’s federal government has allocated more funding for plant protein development across the country, so what types of investments can we expect to see coming up in this sector? Bill Greuel, CEO of Protein Industries Canada (PIC), spoke with RealAg’s Shaun Haney on the direction PIC is going with this next round of funding. Greuel… Read More