As we navigate value chains in a global pandemic, many ag and food commodities are experiencing supply disruption and major shifts in demand of both product and destination. These shifts are perhaps most evident in protein markets, and Michael Young, president of Canada Beef, says that the value chain is adapting as well as it… Read More
Tag: Canada Beef
As beef processing plants adapt to shutdowns and partial closures or processing reductions, the calls of “Will we run out of beef?” have begun. Michael Young, president of Canada Beef, says that in the current scenario consumers will likely see out of stock coolers, which could encourage some panic buying, which makes the issue of… Read More
Canada Beef has launched an export market development (EMD) program aimed to stimulate market development activities and grow market segments in an effort to increase Canadian beef in the export market place, says president Michael Young. “It’s a new program that our committee just approved three weeks ago now, and what it does is it… Read More
It is no secret that this is a big week at NCBA in Nashville for the Canadian, U.S., and Mexican beef industry. Trade is on tap in every meeting or side conversation throughout the Gaylord Opryland Convention Center. Wednesday morning, February 1, officials and invited guests from all three countries gathered for the annual NCBA trilateral… Read More