Tag: Cherie Copithorne-Barnes

McDonald’s Canada to start serving beef from ‘certified sustainable’ farms and ranches

McDonald’s Canada says it will soon become the first company in Canada to serve Canadian beef from farms and ranches that are “certified sustainable.” The restaurant chain will introduce the sustainability claim with its Angus burger lineup, and is expecting to sell more than 20 million Angus burgers sourced according to these standards in the… Read more »

Consultations open for beef processing sustainability indicators

The Canadian Roundtable for Sustainable Beef (CRSB) is looking for public input on how the sustainability of beef processing should be measured. “With guidance from a steering committee of diverse expertise, the CRSB has developed sustainability indicators for beef processing that supplement indicators for beef production,” says Cherie Copithorne-Barnes, chair of the CRSB.  “I believe these… Read more »