Tag: Coca-Cola

Pin-Ups and Protein: Coca-Cola Expands Further into Dairy with “fairlife” Milk

Coca-Cola¬†announced its acquisition of equity stakes with Select Milk Producers, Inc. of Fair Oaks Farms Brands, LLC in 2012. Then, the acquisition was largely based around “Core Power,” a milk shake marketed as a high-protein, natural, post-workout drink. But few knew much about the company’s move into dairy until the “fairlife” milk brand recently began… Read more »