Darrell Busby of the Tri-County Steer Carcass Futurity talks about the monetary benefits of calm cattle. For those of us who work in the livestock business, stories of injury are all too common. Often, the blame lies with the animal being managed. But, is there more that we can do to manage for quality disposition… Read More

In theory, consumers’ willingness-to-pay should rise with the quality of a cut of beef, resulting in more value for the entire beef supply chain. But do beef grading factors — both quality and yield — actually pay in the real world? The answer is “yes,” right from the consumer back to the cow-calf producer, says… Read More


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