General Mills and ALUS have announced a partnership targeted at oat growers in Manitoba and Saskatchewan. The multi-year partnership will support farmers and accelerate agriculture in the key regions where General Mills sources oats for brands like Cheerios, Cascadian Farm, and Nature Valley. The $2.3 million USD deal enables ALUS to grow its community-led programming… Read More
Tag: General Mills
Forty-five farms in Saskatchewan, Manitoba, and North Dakota are headed into their second growing season working with General Mills on the adoption of “regenerative agriculture” practices as they grow oats for the multi-national food company. The three-year Regenerative Oat Pilot project, which involves more than 50 thousand acres, was launched last year as part of… Read More
“The world’s bee population is in crisis and Honey Nut Cheerios is coming to the rescue, minus its perky mascot.” — Toronto Star, March 15, 2016 Move over Kathleen Wynne and Glen Murray. There’s a new saviour of bees in town. General Mills Canada announced last week “Buzz” the honeybee will disappear from its Honey… Read More
At General Mills’ 86th annual meeting held yesterday in Minneapolis, shareholders voted resoundingly against a proposal to eliminate genetically modified ingredients from its products. The proposal was submitted by Harriett Crosby of Maryland. The proposal cites Goss’ Wilt, Agent Orange, Bt-resistant rootworms and gluten-intolerance induced by glyphosate as some of the reasons to eliminate GMOs. The National… Read More
Consumers can expect to see a new, “original” label on shelves soon. Though General Mills is a long-time supporter of biotechnology, it has started manufacturing its Original Cheerios without genetically modified organisms (GMOs). Tom Forsythe, vice president of Global Communications for General Mills, claims on the General Mills blog, that the change was not brought about by… Read More