RealAgriculture and Agri Studies are pleased to announce a new partnership focused on better understanding today’s farmer. In combining RealAgriculture’s state-of-the-art media platform, along with Agri Studies’ rich history of agriculture-focused marketing research, these two industry leaders will form RealAgristudies. “The purpose of RealAgristudies is to give today’s farmer a voice,” says Shaun Haney, founder… Read More

When it comes to changing leadership dynamics on the farm, are ag retail and equipment companies ready for what it might mean when it comes to sales and service? It’s an interesting perspective, as newer — and sometimes much younger — generations move in to the purchasing power positions on farms, how brands establish and… Read More

 

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