Tag: Microsoft

“Cinematic Reality” on Farms?

The little rectangular digital displays we carry in our pockets could become obsolete in the not-too-distant future. Instead, the images and information that we squint to see on our phones and other physical screens might be projected into whatever setting we’re in. “Cinematic” or “augmented” reality is the terminology used to describe what companies are creating by inserting virtual content into a… Read more »

Compass Grower, a New Web-Based Farm Management Tool Launched

On November 5, at Agri-Trade Expo, BASF announced the release of Compass Grower, a new web-based farm management tool. The tool was developed by Affinitiy Management Ltd., a partner of Microsoft, and is intended to fully integrate all aspects of farming in their accounting platform, which combines crop, financial and grain marketing management data. With… Read more »