Tag: The Science Babe

The Consumer is Dead. Long Live the Consumer!

“It’s what the consumer demands.” Whether it be new products on store shelves, changes to government regulation, or new on-farm protocols, this has become the trumping selling point for whatever it is that needs selling. “The Consumer” is demanding oversight. “The Consumer” wants a more sustainable product. “The customer (read: consumer)” is always right. But… Read more »