Tag: Trish Jordan

Did You Really Just Say That? Trish Jordan Talks Consumer Connections

Bridging the gap between the farm gate and the dinner plate is a goal agriculture industry members continue to chase and attempt to close. One of the challenges in establishing real communication is that our consumers are a diverse bunch and the there are many players in the value chain all relaying their own message with… Read more »

How Long Can Farmers Stick With Xtend Soybeans?

Monsanto is still confident Canadian farmers will be able to plant Roundup Ready 2 Xtend soybeans this spring, but seed dealers and partners are working diligently on Plan B to ensure seed alternatives. The company continues to hold hope that it will receive European Union (EU) approval for the glyphosate and dicamba tolerant soybeans in… Read more »

Confronting the Pregnant Pause: 7 Tips for Dealing with the Media

Trish Jordan of Monsanto Canada gives her top tips for talking to the media, and describes her most memorable moment in the limelight. Imagine you’re in an interview, and after wrapping up your answer to one of the interviewer’s more difficult questions, you’re met with a wall of silence. To many people, lapses in conversation… Read more »

Audio: Monsanto & Novozymes to Create the BioAg Alliance

Monsanto Company announced yesterday that the company had entered into a “long-term strategic alliance” with Novozymes, to create what it is calling the BioAg Alliance. The agreement is subject to the approval of the relevant national antitrust authorities to the extent required, but is expected to close in early 2014. Monsanto paid $300 million in… Read more »

Monsanto Named Company of the Year and What it Really Means

Monsanto has been named the company of the year by Forbes magazine for the January 2010 issue.  Monsanto is recognized for outstanding innovation in its field and as a result healthy performance on wall street. For me Monsanto is one of those hot button topics that sends off flares and fireworks for all sides of… Read more »