Animal care codes are an essential part of not only ensuring that best handling practices are used in barns and agricultural facilities, but they help to keep an avenue open for communication about the standards of care and welfare that animals in Canada receive right from the farmer to the end consumer. “The Code development… Read More

Think Turkey and Bowl Canada are teaming up to get Canadian families rolling with the first ever Turkey Bowl, with $17,500 in prizes to be won. Taking place February 18-20th, Canadians are invited to visit their closet participating bowling centre for a chance to win. The challenge? Bowlers must score a “turkey” — known in… Read More

As compensation for market access granted under the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP), the federal government has announced two programs to benefit chicken, turkey, egg, and hatching egg producers. The Poultry and Egg On-Farm Investment Program will dole out $630 million over a decade to farmers through on-farm, cost-share projects. Based on quota,… Read More

Turkey Farmers of Canada have launched a five-year advertising and PR campaign encouraging consumers to #ThinkTurkey (#PensezDindon). The campaign will focus on engaging primary meal planners to raise awareness of the benefits of turkey, drive year-round demand, and increase overall consumption and retail availability of the protein. Launched May 6, the campaign includes billboards, transit… Read More